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City, Fashion

Green is the new black: PLB Design

Posted by Margot / April 25, 2010

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With Earth Day's 40th anniversary this past week, we're left to think about the Earth, the environment, what we're doing to be green, yadda yadda and so on - in all honesty, I'm in the camp that says every day should be Earth Day. Luckily, I'm not alone; local designer and former ICI Montréal Art Director Pier-Luk Bouthillier brings us PLB Design, a Montreal-based company that blends a passion for design with concern for environmental issues. Pier-Luk believes that good design is a fusion of aesthetics and functionality - and this is evident above all in his t-shirts.

Made right here at home in Quebec on eco-friendly t-shirts, printed with water-based enviro-friendly inks (and maybe even the well wishes of an endangered Gaspé caribou!), Pier-Luk's designs reflect his desire for aesthetic beauty while conveying a message. They're simple, clean, and unique designs, and - for lack of a better descriptor - cool. Some shirts are inspired by sustainable housing, recycling, and there's even one featuring a tree growing out of a guitar (music is green, too, you know). Pier-Luk is also involved in designing logos for worthy organizations, such as Éco-logis, a publication about green housing in Quebec.

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Don't even pretend that this isn't absolutely adorable.

My poutine-filled life is busy sometimes, and I wasn't able to meet in person with Pier-Luk to learn more about his company. The tyranny of distance and busy schedules was overcome, though, through an over-the-Internet interview, wherein MP (and by extension, you) became privy to a peek inside the head of the man behind it all:

Where is your favourite place to go in Montreal?
I love spending time at Jean-Talon Market. I like the ambiance, the colours and the aromas. To me, it is the real essence of "multicultural Montreal." [And for dancing?] Salon Daome.

How do you see Montreal as a place where sustainability is supported (if at all)?
Montreal has a long way to go - but there are some cool projects like Bixi [back in action as of last week] and La TOHU, which is revitalizing one of the largest urban landfill sites in North America. I also think that Montreal needs tramways, more biobuses [I'll bet 1.3 million daily STM riders would agree], and more pedestrian streets.

What t-shirt do you wear more than any other shirt in the world?
My own Organic Geometric T-shirt.

Other than online, where can people get your shirts?
• Plaza St-Hubert: Boutique Bahia, 6300 St-Hubert
• The Village: Ka Vie Art, 1410 Beaudry
• Rosemont: SODER éco-boutique, 3311 Masson
• Hochelaga: Terre à soi, 4696 Ste-Catherine East
• Jean-Talon Market: Tah-Dah! 156 Jean-Talon East
• Plateau: L'autre placard, 2036 Mont-Royal East and L'appartement boutique, 1871, Mont-Royal East
• NDG: Coop la maison verte, 5785 Sherbrooke West

Do you design anything other than shirts? Maybe bridges? or curtain arrangements?
[I got an el-oh-el out of this one]. I recently did carpet designs for a customer. But what I love the most is designing logos. I eat up logos!

Photos courtesy of PLB Design



Marie Mousse / May 7, 2010 at 12:56 pm
Oh, that little yellow pyjamas looks really soft and shiny! Love it!
kanchipuramsarees / January 23, 2019 at 05:47 am
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kanchipuramsarees / January 23, 2019 at 05:47 am
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herbal powder / January 23, 2019 at 05:47 am
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